Hi! I'm Taryn -

Strategic Marketer, Holistic Nutritionist, and Experimental Cook!

I received an Honours in Business Administration from the Richard Ivey School of Business

that led me to pursuing a 10-year career in corporate marketing as a marketing strategist.

Along the way, I had the opportunity to work with amazing clients on programs such as a cross-country food truck tour and in-school cooking demonstrations for Dairy Farmers of Canada, in-store campaigns for Pepsi, sampling programs for Hershey's, store openings for TOPSHOP / TOPMAN, managing sponsorship and activations for Manulife, and influencer and internship programs for Mastercard. My experience crosses multiple industries such as agricultural, healthcare, finance, automotive, gaming, alcohol, fashion, and telecommunications bringing successful programs and campaigns to life from brand development to digital experience to onsite events to TV and print.

While working, I studied to become a Certified Nutritional Practitioner (CNP) at the Institute of Holistic Nutrition to deepen my understanding and focus my career in the natural health industry. After completing school, I realized that my work experience lends itself to help fellow wellness entrepreneurs bring their message to the market in an impactful way.

Being able to pair my passions for healthy living and marketing allows me to work with practitioners and companies to develop a deeper understand of the competitive landscape, who their target is, how to connect with them, and how to make it all happen. I love seeing great brands and companies come to life – ones with purpose that will make a positive impact. 

When I'm not reading about environmental innovations or new natural health products, I'm wandering the grocery store picking up random things to experiment with in the kitchen. I love hosting people for brunch to try new recipes and inspire them to cook delicious meals!

If you are a wellness entrepreneur who needs support with their marketing - let's chat!

 
 

Why work with me?

Combining my education, experience, and excitement for the health space

provides a unique perspective to support your business goals.

Business Acumen

Honours in Business Administration form the Richard Ivey School of Business provides strong foundation for revenue and profitability planning.

Strategic Marketer

10-year career in corporate marketing across all channels from digital and social media to photography and TV production to store launches and even

Holistic Nutritionist

Passionate Nutritionist with knowledge of the health space to help position brand and messaging to connect with consumers.

©2020 by Taryn Lipschitz Consulting.